How to Get Painting Leads (31 Effective Methods for 2024)
Aug 22, 2024
In this article, we will show you 31 simple ways to get painting leads. Read on to learn more.
How to Get Leads for Painting Business
In this article, we will show you how to get painting leads for your business with 31 effective methods. Simply follow the process below.
1. Get Listed in Free and Paid Local Directories
Listing your painting business in free and paid local directories boosts your visibility and helps attract more leads. Here’s a list of recommended free and paid directories in the USA:
Free Directories:
Google Business Profile: Google Business Profile helps your business appear in local search results and on Google Maps. Make sure your profile is complete with your business name, address, phone number, and operating hours.
Learn more about getting painting leads with Google Business Profile.Facebook Business Directory: Lists your business on Facebook, making it easier for local customers to find you. Facebook’s directory feature helps your business appear in local searches within the platform.
Yellow Pages: A well-known directory that now has a strong online presence. Listing your business here can help you reach local customers who still use this service.
Thumbtack: Allows you to pay for leads based on your service area, connecting you directly with customers looking for painting services.
Yelp: Widely used by customers to find and review local businesses. A well-maintained Yelp profile with good reviews can significantly enhance your reputation.
Bing Places for Business: Enhances your visibility on Bing and Microsoft products. Listing here can increase your visibility to a different audience.
Nextdoor: A community-focused platform where neighbors recommend businesses. Getting listed here can help you tap into hyper-local leads.
Paid Directories:
Angi (formerly Angie’s List): A platform for customer reviews and local services. Angi offers free listings with paid options for greater exposure.
Yext: A service that manages your business listings across multiple directories. Yext ensures your information is consistent across all platforms, which is crucial for SEO.
HomeAdvisor: A popular platform for home services, including painting. Paid listings can connect you with homeowners actively seeking your services.
Houzz: A directory that’s especially effective for home improvement services. Paid options are available to increase your visibility.
2. Use Social Media
Social media platforms are essential for reaching potential customers and building your brand. Below are ways you can use different platforms to generate more painting leads.
Instagram: This is perfect for showing off your painting projects. Share photos and videos of your work, like before-and-after shots or quick clips of a project in progress. Use relevant hashtags and location tags to make sure local customers can find you.
Learn how to get leads with Instagram.LinkedIn: use Linkedin with other professionals and businesses. It’s especially useful for getting referrals and landing commercial painting jobs. Share updates about your projects, industry tips, and customer reviews to show your expertise.
Learn how to get painting leads with LinkedIn.
X (Formerly Twitter): X is helpful for sharing quick updates and connecting with a wider audience. Post tips, customer feedback, and special offers. Engage in local conversations to establish yourself as a trusted painting service in your area.
Learn more about getting painting leads with X.YouTube: Use YouTube to showcase your painting skills. Create videos that highlight before-and-after transformations or offer tips on common painting problems. These videos help potential customers see the quality of your work and establish you as an expert in the field.
Learn more about getting painting leads with Youtube.Facebook: Facebook is essential for building a strong online presence. Create a business page to showcase your services, share customer reviews, and post updates. Join local Facebook groups related to home improvement to engage with your community and attract new leads.
Learn how to get more painting leads with Facebook.
3. Optimize Your Website for SEO
Optimizing your website for SEO is crucial for making sure it appears at the top of search results when customers search for terms like "Painting services [CITY]." Here’s how to get started:
Keyword Research: Focus on identifying the keywords your potential customers are searching for. This step is essential to ensure your website content matches what people are looking for.
On-Page SEO: Once you have your keywords, incorporate them naturally into your website content. This includes placing keywords in titles, headers, meta descriptions, and throughout your content.
Content Creation: Create blog posts that focus on one specific topic at a time, like "How to Choose the Right Paint Finish." Interlink these posts to improve user experience and SEO, which helps guide readers through related topics on your site.
Page Speed: Improve your website’s load time for better performance. Quick-loading sites rank higher and offer a superior user experience.
Learn how to get more customers with SEO.
4. Email Marketing
Email marketing is essential for keeping in touch with past clients and converting potential leads into customers. Below are some key strategies to make the most of your email marketing efforts:
Build a Targeted Mailing List: Start by gathering email addresses from current and past painting clients, as well as interested prospects who visit your website. You can encourage sign-ups by offering something of value, like a free guide on choosing the right paint colors or a discount on their next painting service.
Create Content Focused on Painting: Your emails should deliver valuable, painting-specific content to your audience. For example, you can share seasonal painting tips, advice on maintaining freshly painted walls, or showcase recent projects to inspire them.
Segment Your Audience by Service Needs: Not all your customers have the same needs. Segment your email list based on the types of painting services they’ve used, their location, or their stage in the buying process.
Automate Painting-Specific Campaigns: Set up automated email sequences to nurture leads and encourage repeat business. For example, create a series of emails that guide new subscribers through the process of selecting a painting contractor, highlighting your expertise and past work.
Learn how to get more customers with email marketing.
5. Focus on Generating Positive Reviews
Positive reviews are essential for building trust and attracting new customers. Here are some effective ways to generate more positive reviews:
Make It Easy: Simplify the process by providing customers with direct links to your review pages. The easier it is for them to leave a review, the more likely they are to do it.
Follow-Up: After a customer leaves a positive review, follow up with a thank you. This gesture not only shows appreciation but also strengthens the relationship, making it more likely they’ll refer you to others.
Ask for Reviews: Make it a routine to ask for a review once you’ve completed a job. A simple, polite request can go a long way in encouraging satisfied customers to share their positive experiences on platforms like Google, Yelp, or Facebook.
To maximize the impact of your reviews, focus on the following platforms:
Trustpilot: While more commonly associated with online businesses, Trustpilot is also valuable for service-based businesses looking to build trust with a wider audience.
Facebook Reviews: Facebook’s review feature allows your social media audience to leave feedback, which can be easily shared and seen by others in their network.
Google Reviews: Essential for local SEO, Google Reviews not only influence your search ranking but also appear prominently in search results, making them a must-have.
Angi (formerly Angie’s List): Specifically designed for home services, Angi is a trusted platform where reviews can significantly impact your ability to attract new customers.
Yelp: Widely used by consumers looking for local services, Yelp reviews can boost your visibility and credibility in the local market.
6. Use SubSync to Get Geo-Specific Painting Leads
Finding super targeted solar leads has never been easier, thanks to Subsync.
In the SubSync CRM, go to the "Find Leads" tool > "Find New Leads" and enter a local area.
In this case, we will search Long Beach, California.
On the map that displays, you can draw a box around the houses in a local area you want to get targeted painting leads for. In this example, we drew the targeting box around the Willmore area.
The tool then generated a list of 300 potential solar leads in the Wilmore area that contains their name, address, email, phone number, credit score, income level, home value and more.
You can now select the leads in the list you want to contact and add them to the SubSync CRM to track how you contacted each customer and if they responded.
You can also auto-dial every number in your list, automatically email each lead, and much more using SubSync.
Check out their more detailed guides:
7. Put Up Flyers in Your Local Area
Putting up flyers in your local area is a straightforward yet effective way to promote your painting services. Here’s how to make your flyers work for you:
Target High-Traffic Areas: Place your flyers in spots where lots of people will see them, like community bulletin boards, local businesses, and busy streets.
Include Key Information: Make sure your flyer has all the essential details, including your business name, contact information, and a brief description of your services. Adding a special offer or discount can make your flyer even more enticing.
Use Eye-Catching Design: A well-designed flyer with bold colors and clear text will stand out. Consider using before-and-after images of your work to visually demonstrate the quality of your services.
Learn how to get leads with flyers.
8. Use Paid Advertising
Paid advertising is an effective way to generate leads quickly by targeting specific audiences. Here’s how you can make the most of it:
Google Ads: Google Ads allows you to target potential customers who are actively searching for painting services.
By bidding on relevant keywords, you can ensure your ads appear at the top of search results, driving highly qualified traffic to your website. Customize your ads based on location, service type, and customer demographics to maximize effectiveness.Facebook Ads: Facebook Ads let you target specific demographics, interests, and locations, making it easy to reach your ideal customers. You can create ads that showcase your services, highlight customer testimonials, or promote special offers.
By using Facebook’s retargeting features, you can also follow up with people who have visited your website but haven’t yet contacted you.
9. Purchase Leads from Lead Sellers
Buying leads from reputable sellers can quickly boost the number of inquiries your business receives. However, it’s important to ensure the leads you purchase are high quality and relevant to your services. Here are three trusted platforms where you can buy leads:
HomeAdvisor: HomeAdvisor is a well-known platform that connects homeowners with service providers. By purchasing leads from HomeAdvisor, you can reach customers who are actively looking for painting services. HomeAdvisor’s reputation and extensive network make it a reliable source for quality leads.
Thumbtack: Thumbtack allows you to purchase leads based on your service area and job type. The platform provides a wide range of service categories, making it easy to target specific needs and locations. Thumbtack’s pay-per-lead model helps ensure you only pay for leads that are relevant to your business.
Angi Pro Leads: Formerly known as Angie’s List, Angi Pro Leads is specifically designed for home services. The platform offers a premium lead generation service that connects you with high-quality leads. Angi’s trusted reputation in the home service industry makes it a valuable resource for growing your painting business.
10. Network with Other Contractors in Your Area
Networking with other local contractors is a smart way to generate painting leads. By building relationships with professionals like builders, electricians, and plumbers, you can create a referral network that benefits everyone. Here’s how to do it:
Attend Local Industry Events: Go to trade shows, meetups, and community events where contractors gather. These events are great for meeting potential partners and discussing how you can refer business to each other.
Join Local Business Groups: Consider joining local business associations or networking groups to connect with other contractors. These groups often meet regularly and provide a platform for exchanging referrals.
Offer Reciprocal Referrals: Set up a system where you refer clients to each other. For example, if a plumber’s client needs painting services, they can send them to you, and you can do the same when your clients need other types of work.
11. Direct Mail
Direct mail is an effective way to reach potential customers in specific neighborhoods. Here are some tips to maximize the impact of your direct mail campaigns:
Target Specific Areas: Focus your mailings on neighborhoods where your ideal customers live. This way, your message reaches people who are most likely to need your services.
Design Engaging Mailers: Create eye-catching mailers with high-quality images, clear messaging, and a strong call to action. Adding a special offer or discount can also boost response rates.
Track Your Results: Monitor how well your mailers are working by tracking responses. Use unique codes or offers so you can see which mailers are generating leads, and adjust your strategy based on what works best.
12. Door Knocking
Door knocking is a direct way to generate leads and can be very effective in targeted neighborhoods. Here’s how to approach door knocking for your painting business:
Choose the Right Neighborhoods: Focus on areas where homes are likely to need painting, like older neighborhoods or places where many renovations are happening.
Prepare Your Pitch: Develop a simple and friendly pitch that introduces your business, explains your services, and offers a free estimate. Be respectful of homeowners’ time and be ready to leave a flyer or business card if they’re not interested right away.
Follow-Up: After your initial visit, consider sending a follow-up mailer or making a phone call to those who showed interest. Consistent follow-up can turn potential leads into paying customers.
Learn more about getting leads by door knocking.
13. Cold Calling
Cold calling can be an effective way to reach new customers, especially for commercial projects or larger residential jobs. Here’s how to make cold calling work:
Build a Targeted List: Make a list of potential clients, like property managers, real estate agents, and homeowners in specific areas. This helps you focus on those most likely to need your services.
Develop a Clear Script: Write a simple script that clearly explains who you are, what services you offer, and how you can help the potential client. Your script should be flexible enough to allow for a natural conversation and answer any questions.
Be Persistent but Polite: Cold calling takes persistence. Don’t get discouraged by initial rejections. Follow up with leads who show interest and always thank them for their time, even if they don’t need your services right away.
14. Optimize Your Website for Conversions
Your website is often the first place potential customers will learn about your business. Optimizing it for conversions means making it easy for visitors to become leads. Here’s how to do it:
Clear Calls to Action: Make sure every page on your website has a clear call to action (CTA), like “Get a Free Quote” or “Schedule an Estimate.” These CTAs should be easy to find and understand.
Simple Contact Forms: Use short, easy-to-fill-out contact forms that ask only for essential information. The simpler the form, the more likely visitors are to complete it.
Mobile-Friendly Design: Ensure your website works well on mobile devices. Many users will visit your site from their phones, so a mobile-friendly design ensures they have a good experience.
Trust Signals: Include customer testimonials, reviews, and before-and-after photos of your work. These elements help build trust and show visitors that your business is reliable and professional.
15. Collaborate with Local Real Estate Agents
Collaborating with local real estate agents can help generate consistent painting leads. Here are some ways to build these valuable partnerships:
Reach Out to Agents: Start by identifying and contacting local real estate agents who specialize in residential or commercial properties. Offer your painting services as a way to enhance the visual appeal of the properties they’re selling, making them more attractive to potential buyers. You can reach out via email, phone calls, or by visiting their offices.
Offer Exclusive Discounts: Provide exclusive discounts or special packages for real estate agents and their clients. For example, offer a percentage off your standard rates for any painting job referred by an agent. This not only encourages agents to choose your services over competitors but also builds long-term relationships.
Co-Market Your Services: Work together with agents on joint marketing efforts. This could include co-branded flyers, postcards, or even digital ads that promote both the real estate services and your painting business.
16. Participate in Local Community Events
Participating in local community events is an effective way to increase your business’s visibility. Below are some strategies for getting involved:
Sponsor or Volunteer: Consider sponsoring local events such as charity runs, school fairs, or neighborhood clean-ups. Sponsorship often comes with opportunities to display your logo on event materials, banners, or even event T-shirts.
Set Up a Booth: If you’re participating in a local fair, farmers market, or festival, set up a booth where you can display your work. Use high-quality banners and images of your completed projects to attract attention. Have business cards, brochures, and even small giveaways available to engage with visitors. Offer on-the-spot consultations or free estimates to encourage immediate interest.
Host a Free Workshop: Offer a short, hands-on workshop on a popular topic like “Easy DIY Painting Tips” or “How to Choose Paint Colors for Your Home.” This not only draws attendees to your booth but also positions you as an expert. Provide participants with a take-home guide or coupon to incentivize them to consider your services for their painting needs.
17. Utilize Customer Referral Programs
A customer referral program can turn your satisfied clients into active promoters of your business. Here’s how to set up a referral program that works:
Offer Rewards: People are more likely to refer friends and family if there’s something in it for them. Offer rewards such as discounts on future services, cash bonuses, or gift cards for every new customer they refer. For example, offer a $50 discount on their next painting job for every referral that leads to a booked project.
Promote the Program: Make sure all your customers know about the referral program. Mention it at the end of each job, include details in your follow-up emails, and promote it on your website and social media. Create easy-to-share referral cards or digital links that customers can send to their friends and family.
Track and Thank Referrals: Use a tracking system to monitor who is referring new clients. This can be done manually or with referral tracking software. Always follow up with a personal thank you to those who refer new clients, whether it’s a handwritten note, an email, or a phone call.
18. Optimize Your Online Portfolio
Optimizing your online portfolio helps potential customers see the quality of your work. Here are key ways to make your portfolio stand out:
Highlight Diverse Projects: Your portfolio should showcase a wide range of work to demonstrate your versatility. Include examples of interior painting, exterior work, commercial projects, and specialty finishes.
Use High-Quality Photos: The quality of your photos can make or break your portfolio. Invest in professional photography to capture your work in the best possible light. High-resolution images that show detailed, close-up shots of your work will make a stronger impact than low-quality, poorly lit photos.
Add Detailed Descriptions: Each project in your portfolio should include a brief but informative description. Explain the client’s needs, any challenges you faced, and how you addressed them.
Organize by Category: Organize your portfolio by categories such as residential, commercial, interior, and exterior projects. This makes it easier for potential clients to find examples relevant to their needs.
19. Engage in Content Marketing Through Case Studies
Case studies are a powerful way to showcase your expertise and successful projects. Here’s how to create and use case studies effectively:
Select Notable Projects: Choose projects that had unique challenges, particularly successful outcomes, or involved innovative solutions. These projects should be ones that potential clients will find relatable or impressive.
Detail the Process: In each case study, walk the reader through the entire project from start to finish. Start with the client’s initial problem or request, explain the steps you took to address it, and finish with the results. Include metrics like the time saved, cost efficiency, or client satisfaction to quantify your success.
Use Visuals: Incorporate before-and-after photos, diagrams, or videos to visually demonstrate the impact of your work. These visuals help readers quickly grasp the value you provided.
Share Widely: Publish your case studies on your website, and promote them through your blog, social media channels, and email newsletters. Consider creating downloadable PDFs that visitors can access in exchange for their contact information, which helps generate leads.
20. Implement a Chat Feature on Your Website
Adding a chat feature to your website allows you to engage with visitors in real-time, answering questions and guiding them toward becoming a lead. It’s an effective way to capture interest and provide immediate assistance. Here’s how to implement it effectively:
Choose a Reliable Chat Tool: Select a chat tool that integrates seamlessly with your website and offers features like automated responses, visitor tracking, and offline messaging. Tools like LiveChat, Intercom, or Drift are popular options that provide these functionalities.
Offer Instant Help: Use the chat feature to offer quick answers to common questions, such as pricing, availability, or the scope of services you offer. You can set up automated responses for frequently asked questions.
Monitor and Respond Promptly: Ensure that someone from your team is available to respond to chat inquiries as quickly as possible. Timely responses can significantly increase the likelihood of converting a website visitor into a lead. If you can’t be online 24/7, set up a system to collect visitor information so you can follow up later.
Analyze Chat Data: Use the data gathered from chat interactions to identify common questions or concerns. This information can help you refine your website content, FAQs, and overall customer service strategy.
21. Create a Frequently Asked Questions (FAQ) Page on Your Website
An FAQ page addresses common customer inquiries on your website. Here are some tips to create an effective FAQ page:
Identify Common Questions: Start by listing the questions you frequently receive from customers, such as “How much does it cost to paint a room?” or “What types of paint do you use?”
Provide Clear and Concise Answers: Write straightforward answers that are easy to understand. Avoid jargon and keep explanations simple.
Organize by Category: Group similar questions together under categories like “Pricing,” “Services,” and “Scheduling” to make the page easy to navigate.
Update Regularly: Keep your FAQ page updated with new questions that arise and adjust answers based on changes in your services or pricing.
22. Use Customer Testimonials in Your Marketing
Customer testimonials build credibility and trust with potential clients. Here are ways to effectively use testimonials in your marketing:
Collect Testimonials: Ask happy customers to provide a brief testimonial about their experience with your services. You can request these via email, after completing a job, or through your website.
Highlight in Key Areas: Place testimonials on your homepage, service pages, and in promotional materials like brochures and flyers. Highlight quotes that emphasize the quality of your work, your professionalism, and the positive impact you had on the customer’s home or business.
Include Photos: If possible, include photos of the completed project alongside the testimonial. This adds authenticity and allows potential customers to see the results for themselves.
Use Video Testimonials: Video testimonials are even more compelling. Ask willing customers to record a short video talking about their experience. Share these videos on your website, social media, and YouTube channel.
23. Offer Maintenance Packages to Past Clients
Offering maintenance packages to past clients helps you secure recurring business. Below are steps to create and promote these packages.
Design Tailored Packages: Create packages that cater to the specific needs of different clients, such as yearly touch-ups, seasonal exterior inspections, or paint sealing services.
Promote to Past Clients: Reach out to previous customers with personalized offers for these maintenance packages. Send emails or direct mail that reminds them of the value of keeping their home or business looking fresh.
Highlight the Benefits: Emphasize the convenience and cost savings of regular maintenance versus waiting until a complete repaint is needed. Point out that regular touch-ups can extend the life of their paint job and prevent costly repairs.
24. Create Localized Content to Target Specific Areas
Creating localized content helps you attract more clients from specific communities. Here are some strategies to develop localized content:
Write Location-Specific Blog Posts: Create blog posts that focus on the unique needs of different neighborhoods or cities where you offer your services. For example, write about “The Best Time of Year to Paint Your Home in [City Name]” or “Top Painting Trends in [Neighborhood Name].”
Develop Landing Pages for Each Area: Create separate landing pages on your website for each city or neighborhood you serve. These pages should include localized keywords, testimonials from clients in that area, and examples of your work.
Engage with Local Social Media Groups: Share your localized content in neighborhood-specific social media groups and online forums. This helps you reach potential customers who are already interested in services within their community.
25. Offer Virtual Consultations for Painting Estimates
Virtual consultations for painting estimates make it easier to connect with potential clients. Below are ways to implement virtual consultations effectively:
Use Video Conferencing Tools: Set up a system using tools like Zoom, Google Meet, or FaceTime to conduct virtual consultations. Make sure your clients know how easy it is to schedule and connect.
Guide Clients Through the Process: During the consultation, guide the client through their space using their smartphone or tablet camera. Ask questions about the project, assess the area, and discuss their needs just as you would during an in-person visit.
Provide Detailed Estimates: After the virtual consultation, provide a detailed estimate via email. Include a breakdown of costs, materials needed, and the timeline for the project.
Follow Up with Personalized Communication: Follow up with the client to answer any additional questions and to reinforce your commitment to quality service, making it easier for them to choose your business.
26. Host a Virtual Open House of Your Recent Projects
Hosting a virtual open house of your recent painting projects can showcase your work to a broad audience. Here’s how to organize an engaging virtual open house:
Choose a Platform: Select a platform like Facebook Live, Instagram Live, or Zoom to host your virtual open house. These platforms allow you to interact with viewers in real-time.
Highlight Multiple Projects: Showcase a variety of recent projects, including different types of painting work such as interiors, exteriors, and special finishes. Provide before-and-after images to emphasize the transformation.
Engage with Your Audience: Encourage viewers to ask questions during the open house. Respond to their inquiries and provide insights into your painting process, materials used, and the benefits of hiring your services.
Promote the Event: Advertise the virtual open house across your social media channels, email lists, and website to attract a large audience.
27. Create a Resource Guide on Paint Care and Maintenance
Creating a resource guide on paint care helps your clients keep their paint looking great. Here’s how to make it useful:
Cover Key Topics: Include essential topics such as “How to Maintain Exterior Paint,” “Best Practices for Cleaning Painted Surfaces,” and “When to Schedule a Repaint.” Provide actionable tips that homeowners can easily follow.
Include Visuals: Use diagrams, photos, or step-by-step illustrations to make the guide visually appealing and easier to understand.
Offer as a Download: Make the guide available as a free download on your website in exchange for visitors’ email addresses. This helps you build your mailing list while providing valuable content.
Promote Through Multiple Channels: Share the guide on social media, in your email newsletters, and during customer consultations to maximize its reach.
28. Optimize Your Email Signature for Lead Generation
Optimizing your email signature for lead generation can turn every email you send into a marketing tool. Here’s how to make your email signature work for you:
Include a Call to Action: Add a simple CTA in your email signature, such as “Get a Free Painting Estimate” with a link to your contact form or booking page. This encourages recipients to take the next step.
Showcase a Recent Project: Add a small image or link to a recent project in your email signature. This can pique interest and prompt recipients to visit your website for more details.
Promote Special Offers: If you’re running a seasonal promotion or discount, mention it in your email signature. This keeps your offer top of mind for potential leads.
Include Contact Information: Make sure your signature includes your phone number, website, and social media links so recipients can easily connect with you through their preferred channel.
29. Offer a Paint Color Consultation Service
Offering a paint color consultation service can differentiate your business and attract clients who need help choosing the right colors. Here’s how to provide this service effectively:
Promote the Service: Advertise your color consultation service on your website, social media, and through email marketing. Highlight the benefits, such as expert advice and personalized color schemes tailored to each client’s space.
Provide In-Person or Virtual Consultations: Offer both in-person and virtual consultations to cater to different client preferences. During the consultation, discuss the client’s style, the room’s lighting, and how different colors can affect the mood and feel of the space.
Create Color Boards: Develop personalized color boards for each client, featuring paint swatches and room mock-ups. This helps clients visualize how the colors will look in their space before committing.
Follow Up: After the consultation, follow up with a detailed plan and recommendations, and offer to schedule the painting work to implement the chosen colors.
30. Launch a “Before You Paint” Checklist
A “Before You Paint” checklist helps your clients prepare for a smooth painting process. Here’s how to create one:
Identify Key Preparation Steps: Include essential steps like “Clear the Room of Furniture,” “Repair Wall Imperfections,” “Choose the Right Paint Finish,” and “Test Paint Colors.” This helps clients understand what needs to be done before you arrive.
Make it Downloadable: Offer the checklist as a free downloadable PDF on your website. This resource can be an added value for potential customers and a way to capture leads by requiring an email address for the download.
Use it as a Marketing Tool: Mention the checklist during consultations and in your marketing materials to show that your business is thorough and professional. It also positions you as a helpful partner in the painting process.
Include a Reminder for Follow-Up Services: Add a section in the checklist that reminds clients to consider follow-up services like maintenance packages or touch-up consultations.
31. Build Partnerships with Home Improvement Stores
Building partnerships with home improvement stores can help you get more referrals and boost your local presence. Here’s how to do it:
Approach Local Stores: Contact local home improvement stores, especially those that sell paint and related supplies. Offer to partner with them by recommending their products to your clients in exchange for them referring their customers to your painting services.
Offer In-Store Workshops: Propose hosting free painting workshops or demonstrations at the store. These events can draw customers to the store and introduce them to your services. Use the opportunity to distribute flyers or offer special discounts to attendees.
Provide Branded Materials: Supply the store with brochures, business cards, and promotional materials that they can display near their paint section. This keeps your business top of mind for customers purchasing paint and related supplies.
Maintain Regular Contact: Keep in touch with store managers and staff to ensure the partnership remains strong. Offer to assist with any customer inquiries related to painting, and periodically update them on your services and any promotions you’re running.
We hope that you now have a better understanding of how to get painting leads. If you enjoyed this article, you might also like our article on lead generation for home services or our article on how to get more painting jobs.
