How to Get House Cleaning Jobs (7 Effective Methods in 2024)
Aug 28, 2024
In this article, we will show you 7 proven ways on how to get house cleaning jobs. Read on to learn more.
Generate House Cleaning Jobs
There are many ways to generate more jobs for your house cleaning business but we have limited the list below to the 7 most effective.
1. Gather Positive Reviews to Build Trust
Positive reviews are key to establishing credibility and trust for your house cleaning business. Here are platforms where you should focus on collecting reviews and how they can benefit you:
Offer Incentives: Consider offering a small discount on their next service in exchange for a review, but ensure this complies with the platform’s guidelines.
Ask Satisfied Clients: After completing a job, politely ask your happy clients to leave a review on platforms like Google, Yelp, or Facebook. A direct request often leads to more reviews.
Follow-Up for Reviews: Send a follow-up email or message with a link to your review page. Making it easy for clients to share their feedback increases the chances of getting reviews.
To maximize the impact of your reviews, focus on the following platforms:
HomeAdvisor: Specific to home services, this platform allows clients to review your work and can increase your chances of getting hired.
Google Reviews: Essential for improving your local search ranking and visibility on Google Maps. Positive reviews here can lead to more inquiries.
Yelp: Widely used for service-based businesses. A strong presence on Yelp can attract more local clients.
Trustpilot: Known for building credibility, especially when customers compare your business with others.
2. Purchase House Cleaning Leads from Reliable Sources
Buying leads from reputable sources can provide a steady stream of potential clients for your house cleaning business. Here are some trusted websites where you can purchase high-quality leads:
HomeAdvisor: A leading platform that connects homeowners with service professionals, including house cleaners. You can customize your leads based on location and job type to ensure they match your services.
Thumbtack: This platform allows you to buy leads and connect directly with clients looking for house cleaning services. Thumbtack also provides pricing insights, helping you stay competitive and secure jobs quickly.
Angi (formerly Angie’s List): Angi offers both free and paid lead options, with paid services giving you better visibility and higher-quality leads. It’s a well-known platform for finding clients who need house cleaning services.
Bark: Bark connects service providers with customers seeking various services, including house cleaning. You can purchase targeted leads and reach clients who are ready to hire.
3. Use SubSync
Finding super-targeted house cleaning jobs has never been easier, thanks to Subsync's Customer Relationship Management (CRM) for Home Services.
In the SubSync CRM, go to the "Find Leads" tool > "Find New Leads" and enter a local area.
In this case, we will search Long Beach, California.
On the map that displays, you can draw a box around the houses in a local area you want to get targeted house cleaning jobs for. In this example, we drew the targeting box around the Willmore area.
The tool then generated a list of 300 potential house cleaning jobs in the Wilmore area that contains their name, address, email, phone number, credit score, income level, home value and more.
You can now select the leads in the list you want to contact and add them to the SubSync CRM to track how you contacted each customer and if they responded.
You can also auto-dial every number in your list, automatically email each lead, and much more using SubSync.
Check out their more detailed guides:
4. List Your House Cleaning Services in Relevant Directories
Getting your house cleaning business listed in online directories can significantly improve your visibility to potential clients searching for cleaning services in your area. Below are some useful free and paid directories in the USA:
Free Directories:
Google My Business: Essential for appearing in local searches and on Google Maps. Learn how to get house cleaning jobs with Google My Business Profile.
Yelp: Popular platform for service-based businesses with a strong focus on reviews.
Bing Places for Business: Microsoft’s alternative to Google My Business, useful for reaching Bing users.
Nextdoor: Neighborhood-focused platform where local services can be advertised directly to the community.
Yellow Pages: Online version of the traditional Yellow Pages, still relevant in some regions.
Paid Directories:
Angi (formerly Angie’s List): Offers enhanced listing features and lead generation specifically for service providers.
Thumbtack Pro Services: Paid options provide more visibility and opportunities to connect with clients.
HomeAdvisor: Focused on home services, it connects homeowners with service professionals.
TaskRabbit: A platform where clients can hire house cleaners for specific jobs, allowing you to bid for work.
5. Use Cold Calling to Reach New Clients
Cold calling can help you connect with potential clients who may not know about your house cleaning services. Here’s how to make your cold-calling efforts more effective:
Prepare a Short and Persuasive Script: Develop a script that is brief and to the point. Highlight the benefits of your cleaning services and include a special offer to encourage action.
Listen Actively: Pay attention to the client’s needs and concerns. Tailor your responses to address their specific situation, which shows you’re attentive and professional.
Build a Targeted Call List: Focus on contacting homeowners or businesses in your service area. Use tools to gather accurate and relevant contact information to improve your chances of success.
Follow-Up After the Call: Send a follow-up email or message to thank them for their time and reinforce your offer. This keeps your business in their mind and increases the likelihood of them booking your services.
6. Enhance Your Website’s SEO for House Cleaning Services
Optimizing your website for search engines is crucial to ensure it appears at the top when potential clients search for house cleaning services in your area. Here are the steps you need to take:
On-Page SEO: Ensure that your website is optimized for relevant keywords. Use terms like “house cleaning services CITY” in titles, headers, and meta descriptions. Optimize images with appropriate alt text and make sure your website loads quickly.
Local SEO: Focus on including your service area or city in your content, meta tags, and business listings. Consistency of your business name, address, and phone number (NAP) across platforms is vital.
Keyword Research: Identify keywords related to house cleaning that your potential clients might use, such as “deep cleaning services CITY” or “move-out cleaning CITY.” Use tools like Google Keyword Planner to find these terms.
Content Creation: Create blog posts that address specific cleaning needs or tips. For example, write a post on “Top 5 Benefits of Hiring Professional House Cleaners.” Interlink your blog posts to help users and search engines navigate your content more effectively.
Learn more about SEO tactics for more house-cleaning jobs.
7. Go Door Knocking to Introduce Your Services
Door knocking can be an effective and personal way to introduce your house cleaning services to potential clients. Here’s how to approach it professionally:
Bring Promotional Materials: Carry brochures, business cards, or flyers that you can leave behind if the homeowner isn’t available. This ensures they have your contact information and details about your services.
Prepare a Clear Script: Have a brief, friendly script ready that explains who you are, what you offer, and why your services are valuable. Practice your pitch so it sounds natural and confident.
Choose the Right Time: Knock on doors during times when homeowners are likely to be home, such as late afternoons or weekends. This increases the chances of having meaningful conversations.
Be Professional and Respectful: Dress neatly, introduce yourself politely, and respect the homeowner's time and space. If they’re not interested, thank them and move on.
Learn how to secure more jobs by door knocking.
We hope that you now have a better understanding of how to get house cleaning jobs. If you enjoyed this article, you might also like our article on the best way to get clients for a cleaning business or our article on how to get carpet cleaning leads.
