How to Get Concrete Jobs (10 Effective Methods in 2024)
Aug 27, 2024
In this article, we will show you 10 proven ways on how to get concrete jobs. Read on to learn more.
Concrete Job Generation Tips
There are many ways to generate more jobs for your concrete business but we have limited the list below to the 10 most effective.
1. Use Social Media for Concrete Work Jobs
Social media platforms are essential for promoting your concrete services and connecting with potential clients. Here are strategies for the most impactful platforms:
Facebook: Set up a business page to showcase your concrete work. Regularly post project updates, promotions, and educational content. Share before-and-after photos to highlight your expertise.
Use targeted ads to reach homeowners or businesses in your area. Engage with your audience by responding to comments, messages, and reviews to build trust and encourage referrals.
Learn how to boost job generation with Facebook.
YouTube: Establish your authority by creating informative videos on concrete work. For example, make tutorials on site preparation or maintaining concrete driveways. These videos can demonstrate your expertise and drive traffic to your website.
Learn how to expand your reach with YouTube.
Instagram: Share high-quality images and short videos of your concrete projects. Highlight customer testimonials and behind-the-scenes content to humanize your brand. Use relevant hashtags to reach a broader audience and connect with potential clients.
Learn more about getting jobs with Instagram.
X (formerly Twitter): Post quick updates, tips, and promotions. Use the platform to engage in real-time conversations, answer questions, and participate in industry discussions.
Learn how to get jobs with X.
LinkedIn: Network with other industry professionals and share thought leadership content. LinkedIn is a great platform to connect with commercial clients and explore larger project opportunities.
Learn more about generating jobs through LinkedIn.
2. Optimize Your Website with SEO for Concrete Services
Improving your website’s search engine optimization (SEO) is essential for making sure potential customers find your concrete services online. Here are ways to enhance your website’s SEO:
On-Page SEO: Integrate targeted keywords like “concrete services CITY” in your website’s titles, headers, and meta descriptions. Make sure your website loads quickly and includes alt text for images.
Local SEO: Focus on your service area by incorporating your city or region in your content and meta tags. Ensure your business name, address, and phone number (NAP) are consistent across all platforms.
Keyword Research: Identify relevant keywords for concrete services in your area using tools like Google Keyword Planner. Target phrases like “concrete driveway installation CITY” or “concrete repair CITY.”
Content Creation: Regularly publish informative blog posts related to concrete work, such as “How to Choose the Right Concrete for Your Driveway.” Link related posts to improve user navigation and search engine rankings.
Learn how to secure jobs with SEO.
3. Focus on Building Positive Reviews for Your Concrete Business
Positive reviews are essential for building trust and enhancing your online reputation, leading to more concrete job leads. Here are the key platforms to focus on:
Provide a Reward: Consider giving a small discount or special offer to encourage customers to leave a review. Just ensure it aligns with the platform’s rules.
Request Reviews Personally: After finishing a job, kindly ask happy clients to share their experience on platforms like Google, Yelp, or Facebook. Most people are open to leaving a review when approached directly.
Send a Reminder: Follow up with an email or text that includes a direct link to your review page, making it easy for customers to provide their feedback.
To maximize the impact of your reviews, focus on the following platforms:
Google Reviews: Encourage clients to leave reviews on Google. Positive feedback improves your local search ranking and visibility.
Concrete Network: This industry-specific platform can significantly boost your credibility when potential clients compare services.
Yelp: Maintain strong ratings on Yelp to attract local clients who rely on the platform for finding reputable services.
Better Business Bureau (BBB): A positive rating on BBB adds credibility, especially among customers who trust established institutions.
Houzz: Encourage reviews on Houzz if you’ve completed visually appealing projects. This platform is popular for home improvement services.
4. List Your Concrete Business in Relevant Online Directories
Getting your concrete business listed in industry-specific online directories helps attract customers looking for your services. Below are key directories to consider:
Free Directories:
Google My Business: Essential for appearing in local search results and on Google Maps. Learn how to generate more concrete jobs via Google My Business Profile.
Yelp: Widely used for customer reviews and service-based businesses.
Bing Places for Business: Boosts your visibility on Microsoft’s search engine.
Angi (formerly Angie’s List): Connects homeowners with trusted service providers.
Concrete Network: Specializes in connecting customers with concrete contractors.
Better Business Bureau (BBB): Builds credibility and trust for your business.
Nextdoor: Allows you to target specific neighborhoods and communities.
Yellow Pages: Still relevant for reaching a demographic that prefers traditional directories.
Paid Directories:
HomeAdvisor: Offers targeted jobs specifically for home improvement services, including concrete jobs.
Houzz: Ideal for showcasing your concrete projects and attracting home improvement clients.
Concrete Contractor Directory: Focuses exclusively on concrete contractors, offering premium listings for better visibility.
5. Use Subsync
Finding super-targeted concrete jobs has never been easier, thanks to Subsync's customer relationship management for home services business.
In the SubSync CRM, go to the "Find Leads" tool > "Find New Leads" and enter a local area.
In this case, we will search Long Beach, California.
On the map that displays, you can draw a box around the houses in a local area you want to get targeted concrete jobs for. In this example, we drew the targeting box around the Willmore area.
The tool then generated a list of 300 potential concrete jobs in the Wilmore area that contains their name, address, email, phone number, credit score, income level, home value and more.
You can now select the leads in the list you want to contact and add them to the SubSync CRM to track how you contacted each customer and if they responded.
You can also auto-dial every number in your list, automatically email each lead, and much more using SubSync.
Check out their more detailed guides:
6. Use Email Marketing for Concrete Job Leads
Email marketing is an affordable way to stay in touch with potential and past clients. Here are strategies to generate concrete job leads through email marketing:
Build and Segment Your List: Compile a list of past clients and potential customers who’ve shown interest in your services. Segment your list by job type or location for more targeted messaging.
Personalize Your Emails: Adjust your email content to address the specific needs of your clients. For example, send maintenance reminders to past clients or offer discounts on new installations.
Offer Valuable Content: Provide helpful tips in your emails, such as “How to Maintain Your Concrete Patio,” to keep your audience engaged. Include seasonal promotions to encourage bookings.
Automate Your Campaigns: Use automation tools to schedule emails, such as a series of welcome emails for new subscribers. This ensures consistent communication with potential customers.
Learn how to boost job generation with email marketing.
7. Distribute Flyers in High-Traffic Areas for Concrete Jobs
Flyers are a cost-effective way to promote your concrete services within your local community. Below are tips for designing and distributing effective flyers:
Create Eye-Catching Flyers: Include essential information like your business name, services offered, and contact details. Use high-quality images of your previous work to grab attention.
Target High-Traffic Areas: Distribute flyers in places frequented by homeowners, such as community centers, home improvement stores, and local events. You can also leave flyers at real estate offices where new homeowners might be looking for concrete services.
Include a Special Offer: Offering a discount or a free estimate can make your flyer more appealing and encourage potential clients to contact you.
Get Permission: Always ask for permission before placing flyers on private property or community boards to ensure compliance with local regulations.
Learn more about gaining jobs using flyers.
8. Invest in Paid Advertising to Boost Concrete Job Leads
Paid advertising can quickly increase your visibility and generate concrete job leads. Here are some of the most effective platforms for promoting your services:
Google Ads: Target specific keywords like “concrete driveway installation CITY” to ensure your ads appear when potential clients search for these services. Use location targeting to reach customers in your service area.
Facebook Ads: Leverage Facebook’s advanced targeting options to reach specific demographics interested in concrete services. Create visually appealing ads with clear calls to action, such as “Get a Free Estimate” or “Schedule Your Concrete Installation Today.”
Learn more about getting concrete jobs using Facebook Ads.
Local Service Ads: These ads appear at the top of Google search results and are designed for local businesses. They connect you with clients actively searching for concrete services in your area.
9. Purchase Concrete Job Leads from Trusted Sources
Buying leads from reputable sources can provide a steady flow of potential customers for your concrete business. Here are some trusted websites where you can purchase concrete job leads:
ConcreteNetwork.com: A specialized platform that connects contractors with homeowners looking for concrete services.
HomeAdvisor: Offers targeted jobs for home improvement services, including concrete jobs.
CraftJack: This platform provides jobs for various home services, including concrete work. It allows you to specify the type of jobs you’re interested in.
Angi (formerly Angie’s List): Known for connecting homeowners with trusted service providers, Angi offers both free and paid lead generation options.
Networx: Helps contractors connect with homeowners searching for specific home improvement services, including concrete jobs.
10. Network with Other Local Contractors to Generate Concrete Job Referrals
Building relationships with other contractors in your area can lead to valuable referrals for concrete jobs. Here’s how to network effectively:
Attend Local Industry Events: Participate in trade shows, business association meetings, or other industry-specific events to meet other contractors. Exchange business cards and discuss potential referral opportunities.
Form Referral Partnerships: Collaborate with contractors in related fields, such as landscaping, plumbing, or general construction. Agree to refer clients to each other when complementary services are needed.
Join Local Business Groups: Become a member of local business networking groups or your chamber of commerce to connect with professionals in your area.
Collaborate on Larger Projects: Offer to work together on large-scale projects that require multiple trades, such as home renovations or commercial construction. This can build trust and lead to more referrals.
We hope that you now have a better understanding of how to get concrete jobs. If you enjoyed this article, you might also like our article on how to get more concrete leads or our article on how to get cleaning clients.
