How to Get More Home Service Leads with Flyers (2024 Guide)

In this article, we will show you how to get more home service leads with flyers. Simply follow the steps below. 

How to Get Home Service Leads Using Flyers

Getting more home service leads using flyers is a tried-and-true method that still works today. Flyers are easy to create, affordable, and can be distributed in various ways to reach your target audience. 

Here's how to get more service leads with flyers:

1. Plan Your Flyer’s Content

Before you start designing your flyer, think about what information you want to include. Here’s a simple list of what you should cover:

• Headline: Make it catchy and relevant to your service. For example, if you offer plumbing services, something like "Need a Reliable Plumber? Call Us Today!" works well.

  
  

• Services Offered: List the key services you provide. Keep it short but clear. For instance, “Leak Repairs, Drain Cleaning, Water Heater Installation.”

  
  

• Special Offer: A discount or a special deal can grab attention. You could say, “Get 10% off your first service!”

  
  

• Contact Information: Make sure your phone number, email, and website are easy to find. You might also include a QR code that links directly to your website or a special offer.

  
  

• Call to Action: Tell people what to do next. For example, “Call Now for a Free Estimate!”

2. Design Your Flyer

You don’t need to be a design expert to make a good-looking flyer. You can use simple tools like Microsoft Word, Google Docs, or Canva. Canva is especially user-friendly and has pre-made templates that make the process even easier.

Here’s how to design your flyer step-by-step:

1. Choose a Template: If you’re using Canva, start by picking a template that suits your business. Go to Canva. Search for something like “home service flyer” to find a good match. 

Scroll through the templates and select one that suits your business. Then, click "Customize this template."

2. Add Your Text: Replace the text in the template with your headline, services, and other content you planned. Double-click on a text box to edit it.

3. Add Images: Pictures of your work or happy customers can make your flyer more appealing. You can upload your photos or use stock images that match your service.

To upload your own photos, open "Uploads" in the left-side menu.

Click "Upload files." Select the file from your computer. 

4. Pick Colors and Fonts: Stick with simple, easy-to-read fonts and colors that match your brand. For example, if your company logo is blue, use blue for headings or borders. Use the formatting tools at the top. 

3. Print Your Flyers

Once your flyer design is ready, it’s time to print. You can choose to "Print with Canva" if you like. 

Otherwise, you can download the flyer by clicking on "Share" then clicking "Download." Save it in the format that you prefer.

You have a few options:

• Print at Home: If you have a good printer and only need a small batch, you can print them at home. Use high-quality paper for a professional look.

  
  

• Local Print Shop: For larger quantities, it’s usually better to go to a local print shop. They can print in bulk, and the quality is often better. Plus, they can help with any technical issues.

  
  

• Online Printing Services: Websites like Vistaprint let you upload your design, choose the paper quality, and have the flyers shipped to your door.

4. Distribute Your Flyers with SubSync

Getting your flyers into the hands of potential customers is the most important step, and SubSync can help make this process easier and more effective.

SubSync is a powerful CRM tool that helps you find the best areas to distribute your flyers. It provides valuable information about potential customers, including their address, name, email, phone number, and estimated income level. With this data, you can focus on neighborhoods where your services are most needed.

For example, if SubSync shows that a particular area has higher income levels, you might emphasize premium services like “Luxury Bathroom Remodels.”

Here's how you can distribute your flyers:

• Door-to-Door Distribution: This is one of the most effective methods if you prefer a hands-on approach. You or someone you hire can leave a flyer on the doorsteps of homes in neighborhoods you want to target. Be mindful of “No Soliciting” signs to avoid upsetting anyone.

  
  

• Local Businesses: Ask local businesses like coffee shops, grocery stores, or community centers if you can leave some flyers. Many places have bulletin boards specifically for this purpose.

  
  

• Use SubSync’s Direct Mail Feature to Distribute Your Flyers: If you prefer a more automated approach, SubSync’s direct mail feature allows you to distribute your flyers directly to the addresses of potential customers. This saves you time and ensures that your flyers reach the right people without the need for manual delivery.

You can schedule a free 30-minute demo of SubSync here.

5. Track Your Results

Finally, it’s important to know if your flyers are working. Here’s how you can track the results:

• Ask New Customers: When someone calls or books a service, ask how they heard about you. If they mention the flyer, make a note of it.

  
  

• Use a Special Offer: Include a coupon code or mention that the offer is only valid with the flyer. This way, when someone uses the code or mentions the flyer, you’ll know it worked.

We hope you now know how to get home service leads with flyers. If you enjoyed this article, you might also like our articles on how you can get more home services leads by door knocking and how to generate home service leads with a Google My Business profile.